Bio:

Valentina Dierigl is Head of E-Commerce/CX at CURA COSMETICS GROUP, a cosmetics company in Innsbruck. She has been working in online marketing and e-commerce since 2014 and has been able to gain versatile experience in campaign planning and analysis over the years. Through performance marketing, she discovered her enthusiasm for data-based decisions and sharpened her eye for the essentials. She sees the key to success in an ideal combination of data and a comprehensive understanding of targeted communication. That’s why her passion today is in the area of customer experience management, where optimizing the customer journey across all disciplines is always the focus. Her team combines the areas of performance marketing, store and marketplace management, customer retention management, content management, and customer service.