Speakers – SMX Munich 2020

Helen Schrader

Helen Schrader

Senior SEO Manager

Samantha Noble

Samantha Noble

MD & Founder

Johannes Müller

John Mueller

Webmaster Trends Analyst

Michelle Morgan

Michelle Morgan

Director of Client Services

Cassie Kozyrkov

Cassie Kozyrkov

Chief Decision Scientist

Brad Geddes

Brad Geddes

Co-Founder

Andy Crestodina

Andy Crestodina

Chief Marketing Officer and Co-Founder

Mike Blumenthal

Mike Blumenthal

Founder and Author

Understanding Google Maps & Local Searchy

Jason Barnard

Jason Barnard

Digital Marketing Consultant

Bastian Grimm

Bastian Grimm

Director Organic Search

Markus Hövener

Markus Hövener

Geschäftsführender Gesellschafter

Tom Anthony

Tom Anthony

Head of R&D

Absolutely user-oriented program

The event provides a welcoming environment for digital marketers and a “home” for dedicated search marketers, a place where everyone “gets it.”

Become a part of the SMX community and learn everything you need to know to stay ahead of the curve.

2020 Timeline

Pre-Conference day | Tuesday, 17 March, 2020

1st Conference day | Wednesday, 18 March, 2020

2nd Conference day | Thursday, 19 March, 2020

SEO + PPC = SMX

Conference programme

18th & 19th March, 2020

  • Up to seven parallel tracks (SEO, PPC, Content, Analytics & Data, New Work and many more)
  • Networking with top experts from all over the world
  • Cutting edge tactics and strategies
  • Each session delivers hands-on content and will inspire you with new ideas

View the 2019 programme

SMX Workshops with international experts

17th March, 2020 | 9.00 am

You want even more knowledge and intensive working? Maximise your time at SMX.
The workshops the day before SMX are the perfect addition to your ticket:

  • Advanced Google Ads Workshop with Brad Geddes, one of the world's most recognized experts
  • Advanced Technical SEO Workshop mit Bastian Grimm, Director Organic Search, Peak Ace AG
  • HandsOn SEO Workshop with mediadonis, Marcus Tandler, Founder & CEO, Ryte
  • Storytelling with Data – Google Data Studio Seminar 2020 with Alexander Holl, CEO, 121Watt
  • Email Marketing of the Future – The In-depth Workshop for Search and Online Marketers with Jenna Tiffany, Founder & Strategy Director, Let'sTalk Strategy

Find out more

SMX Deep Dive Sessions

18th & 19th March, 2020

Specific but highly relevant topics presented and discussed in small groups.

  • Mini workshops within the conference program
  • Included in the conference fee
  • Pre-Registration essential

Review 2019

Inhouse SEO Meeting
with John Müller, Webmaster Trends Analyst at Google

17th March, 2020 | 6.00 pm - 8.00 pm

  • Participation for corporate SEOs and marketers only
  • Neutral networking and exchange (no agencies, no vendors)

Find out more

Evening event
SMX After Dark

18th March, 2020 | from 7.30 pm

  • Relaxed networking at the end of the first conference day
  • Food and drinks are included as are exciting conversations and discussions
  • Work the Network

Find out more

SEMY AWARDS 20120 - The German Search Marketing Award

18th March, 2020 | from 5.00 pm

  • Sixth German Search Marketing Award
  • Honouring the best campaigns

Find out more

ISS – International Search Summit @ SMX Munich

17th March, 2020 | from 8.00 am

  • Clear focus on international online marketing optimization
  • Top international speakers
  • Tactics, strategies and case studies for international success

Review 2019

About SMX and the conference programme

SMX Munich is produced by Rising Media Ltd. and Search Engine Land, the world-renowned search marketing industry publication founded by Internet veterans Danny Sullivan and Chris Sherman. The SMX Munich editorial team ensures that there is no generic marketing bla bla, but cutting edge tactics and strategies by top experts from all over the world.

Search Engine Land has for over 12 years illuminated the topics of the day around search marketing and seo, is in dialogue with the most important and influential decision makers of the industry and helps prominent search players, like Google, bing and Yandex, keep their fingers on the pulse of the industry.

Sandra Finlay

Sandra Finlay

Conference Director SMX Munich

Rising Media

Sandra Finlay began her professional career over 20 years ago in the field of b2b conferences - at that time with the first Internet World Berlin. After several years in London, where she worked for Jupiter Research, she returned to Munich in 2000 and was responsible for business development for Overture Services (now Yahoo Search Services). Today Sandra works for Rising Media supervising the content of their events in Europe.

Alexander Holl

Alexander Holl

CEO

121 Watt

Head of the Advisory Board - SMX Munich

Alexander Holl is founder and managing director of 121WATT in Munich, producing seminars and consulting on the topics of online marketing, SEO and social media. 22 years of Internet and 16 years of search engine marketing & social media shape the curriculum vitae of the business economist. During this time he was managing director of kalaydo.de, in the European management of Yahoo! and in responsible positions at Cable & Wireless, SGI and AltaVista. Alexander is a member of the SEO expert council of the BVDW and teaches online marketing, social media and search engine optimization at Steinbeis University. In his capacity as Chairman of the SMX Munich Advisory Board, he plays a key role in shaping the programme.

Chris Sherman

Chris Sherman

Executive Editor

Search Engine Land

Chris Sherman, is one of the world's most sought-after search engine experts. He has been analyzing and influencing the development of search engine marketing for over 20 years. Chris is chief editor of "Search Engine Land", one of the most important and influential search engine marketing websites. In recent years he has published numerous books on technology and search engine marketing, including Google Power: Unleash the full power of Google.

SMX Munich is supported by a prominent advisory board

Members of the Advisory Board

Jens Fauldrath

Jens Fauldrath

Founder and CEO

get:traction GmbH

Bastian Grimm

Bastian Grimm

President Organic Search

Peak Ace AG

Robin Heintze

Robin Heintze

Founder and CEO

morefiremedia

Markus Hövener

Markus Hövener

Managing Partner

Bloofusion

Astrid Kramer

Astrid Kramer

SEO & Digital Strategy Consultant

Astrid Kramer Consulting

John Müller

John Müller

Webmaster Trends Analyst

Google

Marcus Tandler

Marcus Tandler

Founder & CEO

Ryte

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