José Luis Domke
Role:
Teamlead Video Marketing & Productions
Company:
Zooplus
Bio:
With a background in Media and Economics, José has spent the past years helping companies build content production teams with a focus on video. His approach consistently balances three key aspects: creative aesthetics, performance, and production efficiency. Yet one question always remained: how can teams—large or small—further optimize for resource efficiency and impact? After ten years of both strategic and hands-on experience, he’s learned that the biggest lever lies in smart distribution.