• Customer reviews and the GBP Q&A widget to improve your site
• Talking about customer experience, sharing information about products/services
• Turn your competitors’ reviews and Q&A questions into powerful marketing weapons

It’s time to think outside the box and use the reviews and Q&A in your Google Business Profile to improve your site and beat the local competition. Greg will share unique strategies for analysing customer reviews and the questions and answers in the GBP Q&A widget to gain unique insight into how customers talk about your business – and how to use that language to improve your site. Business owners and marketers tend to have blinders on, and the comments on your GBP can help you remove those blinders and improve your site. You’ll learn how to talk about the customer experience, share information about your products or services, and make your site resonate with local customers. You’ll also learn how to turn your competitors’ reviews and Q&A questions into powerful marketing weapons that will help your business stand out from the crowd so you can convert more customers.