GenAI for Full Funnel Marketing

Date:

12 Mar, 2024

Time:

2:40 PM

Track:

Room:

Saal 13a

Summary:

It is time! Let’s go beyond keyword and search ads and discover how GenAI can be used across the full consumer journey. In this session Fred will show you how you can use GenAI to build audiences, find signals in your first party data and build better creative including video and images, and much more.

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