In this session, Fabrice, will explore how AI-enhanced search experiences and improved indexing protocols are transforming the industry. You will learn practical approaches to boost engagement through AI-driven clicks, how you can manage crawlers more effectively, and how signaling content updates can help for better visibility. We’ll also unveil new IndexNow protocol adopters and offer insights into the latest Bing enhancements, including refreshed APIs and next-gen performance features. This technical session delivers actionable insights for forward-thinking SEOs and developers.