Bio:

Oliver has been working as an SEO in online marketing since 2017. Since his first job as Junior SEO Manager in Ecommerce at solute GmbH, he has worked in the automotive, healthcare and most recently SaaS sectors. He currently works at Workpath as Search Experience Manager. His role there goes beyond the usual boundaries of traditional SEO. He focuses on the user’s entire search journey and ensures that everything runs smoothly, informatively and user-centered from the start of the search query to the last interaction with the Workpath brand. His passion is to evolve SEO from a technical or content aspect to a holistic strategy that is aligned with both the user experience and business goals.