Bio:

Christian has been known for many years as one of the leading minds in the field of data and analysis. He loves challenges and likes to question and rethink things. Christian works as a freelance digital analytics consultant and advises companies on the design and development of complex tracking setups, data strategies and conducts audits. As Global Expert Analytics & Strategy at Miele X in Amsterdam, Christian was not only responsible for Miele’s global tracking setup, but also worked on strategic data projects.