The final elimination of third party cookies is coming. The good news is that search marketers can take steps to ensure they are prepared for the next stage of the evolution of digital advertising. In this session, Lars will show you different workarounds to still be able to gather data with your digital marketing activities without third-party cookies. You’ll receive tooling and tips to adjust to the new situation where third-party cookies are gone, and he will also bring test results from Display campaigns where third-party cookies were not used