Sprecher*innen:
Ready for New Generation Marketing? How TikTok &Co. Have Changed the Search Bar
Datum:
19. März 2025
Zeit:
11:10
Track:
Raum:
Saal 3
Summary:
- TikTok has changed the search game
- Leveraging TikTok as a B2C and B2B brand to reach target audiences
- Incorporate TikTok into social media strategy
As marketeers, nothing could prepare us for an entirely new way of search, but it’s here and unless you are embracing this opportunity, you will lose out. And Xandrina is here to help. Come join us and explore how TikTok has changed the search bar. You will learn how both B2C and B2B brands can leverage this to reach their target audiences. And explore how businesses can incorporate TikTok into their social media strategy.