Google has changed the game in 2023 by stipulating the types of pages they want to be visible for video results. Before, any page could get indexed, now only certain types of pages.

This can be seen as a way to encourage websites to be more focused with page types and create video libraries, but it also massively benefits YouTube. Most responses to this are to just use YouTube, but you can get the best of both worlds. 

In this session, Phil will show you how to turn video embeds into seamless additional individual video pages with JavaScript and how to spin up video library pages that support your website and drive traffic. You will learn how to dominate video packs and video results with multiple video results and how to clip schema to generate „key moments results“. If you want to integrate YouTube and your website, so both have distinct purposes and send traffic to one another, then this session is not to be missed.