Google Ads Scripting workshop for beginners with Nils Rooijmans @ SMX München

Tuesday, 16th March, 2020 | 9.00 am

You want even more knowledge and intensive working?
The workshops are the perfect addition to your SMX ticket. Every attendee will receive a participation certificate.

Workshop Overview

The following workshop with Nils Rooijmans will be held in ENGLISH. Every attendee will receive a certificate.
Nils Rooijmans
Nils Rooijmans

Search Consultant

Water Cooler Topic

Leader: Nils Rooijmans
Tuesday, 16th March, 2021
9:00 am – 4:00 pm

Price: €495 excl. MwSt.

The workshop places are limited – secure your space now!

Register Now for €495


8:30 am – LogIn
9:00 am – Workshop
10:15 am – Coffee Break
10:45 am – Workshop
12:30 pm – Lunch Break
1:30 pm – Workshop
2:45 pm – Coffee Break
3:15 pm – Workshop
4:00 pm – End of Workshop

Where do I even begin to learn Javascript for Google Ads Scripts? How can I customize the settings for this script without breaking it? How do I make sure this script does not break anything in my account?

If you’ve ever asked yourself one of these questions, this workshop is for you.

You’ve probably already installed some scripts yourself. Chances are you got some scripts working, but got stuck along the way when installing others. You sort of got an idea of what was going on, but wasn’t able to fix the issue or change the script to your exact needs.

But, what if you could? What if you knew exactly what is going on when you run your scripts, and know how to fix them when error messages pop up? You could be saving tons of hours and buckets of coins with all these publicly available scripts – right after this workshop!

Don’t worry if you find the sight of coding daunting, or Javascript feels like ancient Greek to you.
In this workshop we will go over the basics of Javascript and introduce you to the most fundamental Google Ads Scripts concepts. Just enough to make you feel comfortable running almost any script out there, and make you shine as the scripting star in your team!

Here’s what we will cover:

  • Javascript basics and essentials
    • Variables
    • Functions
    • Comments
    • Objects
    • Arrays
    • Loops
  • Google Ads Scripts concepts
    • Entities
    • Selectors
    • Iterators
    • Reporting API
    • Google Sheets
  • editing and debugging scripts
  • Error logs
  • Most common mistakes
  • Grammar & syntax

This workshop is for you if

  • You want to automate some of the tedious Google Ads management tasks that just take


  • You want scripts to alert you when something goes wrong in your account
  • You are eager to learn a new skill that will give you superpowers

This workshop if NOT for you if

  • You have less than 1 year experience in managing Google Ads
  • You don’t know about the ​benefits of Google Ads Scripts
  • You’ve never ​installed a Google Ads Script​ before
  • You want to learn how to write complete new scripts from scratch (we don’t have time for


  • Or, if you already have a basic understanding of Javascript, already know how to write

    basic scripts yourself and want to take it to the next level (congrats, you are ready for the Advanced course)

Who is ​Nils Rooijmans​?

Nils is a Dutch PPC specialist with a background in artificial intelligence and computer programming. He currently runs a remote PPC agency where he applies his automation skills to manage Google Ads accounts for his clients. He’s also a teacher for other PPC professionals, and has been teaching Google Ads scripting skills since 2015. Nils loves to share his knowledge as a speaker at international PPC events and as a blogger.

The workshop places are limited – secure your space now!

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